Bloom Email Opt-In Plugin Review
Bloom is a plugin released by Elegant Themes which is designed for one thing and one thing only: to get you more subscribers from your WordPress blog or website… and it’s good at doing exactly that. First I want to mention to you that you can get all of Elegant themes Premium themes for just a tiny price of $89… Never have I seen so many excellent themes including Divi being offered at such a reasonable price before, this is pretty amazing. So for just $89, you get all their themes, and this wonderful plugin as an added bonus. You will also get access to other ET plugins including the Monarch plugin. That’s one deal which is seriously hard to beat, so I highly recommend you take advantage of it. I’ve already taken this opportunity.
Bloom has many excellent features to make getting e-mail subscribers through your WordPress blog a total breeze. But, before we get into that… why is it so important to get as many subscribers as possible from your blog? Well, the fact is, we see literally TWENTY TIMES as much engagement from our e-mail list than we do from social media posts. Lists just are, and always have been, better and more profitable than anything which takes place over the social network or social bookmarking sites… contrary to popular belief and the current “fad” of social media marketing being the “thing to focus on”, it’s not nearly as important as people think it is, and it doesn’t compare to e-mail marketing. By the same token, e-mail is often UNDER valued tremendously.
So, how are you going to benefit from Bloom? First of all, unlike with most opt-in box plugins, with Bloom, you can easily determine which pages your opt-in box will appear, and which it won’t. You can do this based on category, post, or page. Quickly determine where it’ll show up, and where it won’t.
I’ve had issues with similar plugins in the past, and one of those issues was when a subscriber box plugin simply didn’t integrate with the e-mail software which I use to send out mail to my list. Luckily, this isn’t a problem with Bloom, because not only does it include the basic e-mail programs which you see frequently, such as MailChimp and Aweber, it also includes 10 others, so chances are, whichever one you’re currently using, it’ll be supported by this plugin. Nice.
Here’s a full list of email marketing services that are integrated within Bloom: Aweber, MailChimp, InfusionSoft, OntraPort, iContact, Campaign Monitor, Mad Mimi, FeedBlitz, SendInBlue, GetResponse, ConstantContact, MailPoet, ConvertKit, MailerLite and Mailster.
Now, I don’t have time to cover every single feature which is included within this plugin, however, I’d like to definitely cover one more, because it’s a great one. Bloom gives you OVER 100, yes, over 100 different pre-made layouts which you can use right away for your subscriber box. Very cool. And not only are there such an abundance of pre-made layouts, each layout can also be customized significantly, so you’ll be able to make your opt-in box look exactly how you want it to look, every single time.
I’m also using Bloom right on this website – it should appear when you scroll down to the bottom of my blog post. And I have set it up to show only to one IP address in 21 days. This way it shall not be annoying to the readers of my blog.
Another great feature is that you can also do A/B testing right within the Bloom’s admin panel. You can easily just copy your existing optin form, make few changes to it and it will be automatically showing both versions and you can then pick a winner.
I highly recommend you lock it in at this price, as the Elegant Theme Premium themes, as well as the Bloom plugin, are far more valuable than just $89. It definitely isn’t going to stay this cheap forever. Enjoy the new plugin!
BTW, if you already have the $89 Yearly Access ET membership, you can upgrade to the $89 Developer package or to the Lifetime Access anytime.
You can find out more about the Bloom plugin here.
PS: You might like to read my review of the Monarch plugin as well.
WordPress expert. Divi user since 2014. I blog about WordPress and Divi, my favorite WordPress theme. When I’m not working with WordPress or writing an article for this blog, I’m probably learning Italian. You can read more about me here.